Blog

  • Why Cold Emails Go to Spam (And How to Fix It)

    Cold emails going to spam is a common outbound problem One of the most frustrating issues in outbound sales is simple to describe: cold emails go to spam. Open rates drop, replies disappear and suddenly cold email feels ineffective. In reality, cold email still works extremely well when the fundamentals of deliverability are respected. When…


  • Cold Emailing Tool for Yahoo: Connect Your Account to Sequencer in Minutes

    If you use a Yahoo Mail account and want to start sending cold emails at scale, this guide is for you. Yahoo isn’t typically the first choice for sales outreach but paired with the right cold emailing tool for Yahoo like Sequencer, it can be surprisingly effective. In this post, we’ll walk you through exactly…


  • Email Warm-up Best Practices

    Email Warm-up Best Practices

    How to Protect Your Deliverability and Boost Cold Email Success Email warm-up is one of the most overlooked yet essential parts of running a successful outbound campaign. Whether you’re launching a cold email strategy or creating new inboxes for your sales team, how you warm up those email accounts can make or break your deliverability….